History, in rotation.
Original headwear, hand-drawn by Youssef. African, diasporic, and Arab stories, made to be worn.
Where Waves Meet Sand
Find your form
See it in motion.
Rooted in history, worn in the streets.
Wear the Story.
A few doors into the Arag World.
The original meeting of wave culture and hand-drawn keffiyeh artwork, finished in signature velvet.
Philadelphia’s Black Muslim culture, carried in a keffiyeh print with a hometown green colorway.
Born from Ghana’s Year of Return: Kente and keffiyeh meet in a design about African connection.
Umm al-Dunya, the Mother of the World: hieroglyphic patterns interlaced with keffiyeh lines, in premium velvet.
Philastan the Ethnography
AragApparel × Tone Trump
The Philly Chapter
Philastan. A place. A people. A point of view.
Philadelphia’s Black Muslim community is part of the world behind AragApparel. The Philastan A-rag carries that connection in its print; our work with Tone Trump carries it into collaboration and film.
Also in this chapter
Same world. New forms.
The artwork moves through hats, kufis, and pieces you carry.
The Suede Skully, in every color.
Shop the Suede Skully
Satin-lined Suede Skullies blend old-school with the new-school, providing a luxurious headwear experience and a sophisticated layer of fashion.
The Kufi Kap
$25A reversible & stretchy Kufi: One side traditional cotton kufi, the other a silky-satin cap for hair care
A black-on-black keffiyeh shiesty inspired by the pen and the pursuit of knowledge, lined in silky satin.
What customers are saying
5.0 out of 5 from 116 reviews
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“Very good quality Allahuma barik - for everyone who likes to wear Kufi caps!”
Hussein Gabriello S.
On The Kufi Kap -
“I love the idea”
Osman Mazen O.
On The Classic A-rag -
“Shiesty and durag kept me warm in the Toronto weather and let me rep my culture at the same time. Fits very well also which is surprising as my head is big! 10/10”
From Youssef's sketchbook: early A-rag and logo drawings.
Drawn by Youssef
Drawn by hand. Worn with meaning.
Before it becomes a print, it starts with Youssef. He draws connections between the cultures he grew up with, the places he travels, and the communities around him. Each design carries that point of view into something you can wear.
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Calligraphy: the inscription at the crown
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Pan-African: Kente meets keffiyeh
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The A-RUG: the print, unfolded
AragAcademy
The archive behind the artwork.
Travel notes, people, places, and ideas that give the prints their depth. Keep exploring through AragAcademy.
Visit AragAcademy
Travel Notes
Ghana, and the journey that became a design
The Philly Chapter
Philly, through its own community
People & Ideas
The idea of a united Africa
Stay in the story.
New pieces, artist notes, and chapters from AragAcademy.